Consistency is how a new report from Lyra Research’s Hard Copy Industry Advisory Service – Worldwide Forecast for Segment 1-3 Color Laser MFPs 2008-2015, sums up the growth taking place is this printer market segment.
Despite the fact that the Segment 1-3 Color Laser MFP market was hit by the recession in 2009 – revenue dropped by $200 million in 2009 to just under $9.4 billion from about $9.6 billion in 2008 – this market rebounded in 2010, increasing by 27 percent to $12 billion. Lyra analysts expect continued growth in the color laser MFP market as end users continue to upgrade their current color models with faster and slightly higher priced devices.
The new report looks at shipments, revenue and average sales price figures for segments 1-3 (0 to 40 pages per minute) of the color laser MFP market while also delivering a breakdown of and representative models for each segment, in addition to regional shipment breakouts for North America, Latin America, Europe, the Middle East, and Africa (EMEA), and Asia Pacific.
The market report discusses:
- How the switch to Segment 1-3 color laser MFPs from monochrome printers and single-function color printers will continue and how the markets in Europe, EMEA, and North America will continue to drive the majority of sales, while Asia Pacific and Latin American businesses will be slower to adopt color because of he high cost of printing.
- How the average sales price in Segments 1-3 will continue to decline as a result of increasing competitive pressures and a shift to lower-priced A4 MFPs.
- How the revenue for Segments 1-3 will continue to increase through 2015, rising by 6 percent as a result of end users replacing their current color models with faster, more expensive devices.
The report is priced at $950 and is available from Lyra Research.