Intel adds new star rating to simplify processor choices

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In an attempt to simplify their processor brandings and make selection easier, Intel has unveiled an all new “star” rating for all of their processor lines.  Starting on the low end with Celerons ranking one star and the Core i7 / Core 2 Quad Extreme processors garnering five stars, the new brand is pretty close to their genius rating they’ve been using for some time.

In addition to the new ranking system, Intel has also chosen to update their “Intel Inside” logo and branding stamps.  A common sight on many new Windows computers, the old silver and blue stamp is being replaced with one that tries to give users a glimpse into the physical processors themselves.



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