No matter how you look at it, gaming is a hot topic this holiday season, whether you are a diehard console player or someone who is more comfortable with PCs with a mobile chaser. Computer games will be on the gift lists of many buyers this season, not only pumping up software sales figures but fueling growth in the gaming hardware market to the tune of about 11% over the next few years, according to Jon Peddie Research.
This year, more than 250 million game-capable home and personal use PCs will ship, notes the forecasting company – easily beating the lifetime number of console systems like PS3, the Wii, and Xbox 360. Right now, an estimated half billion people play computer games on a regular basis, making for an eager and ready market for both software and hardware developers.
Mobile gaming continues to be a popular and fast-growing category as smartphones become more capable and users become more comfortable with paying for mobile gaming apps. Approximately 64% of mobile app users have downloaded at least one game this past year, and a whopping 93% of app downloaders say they are willing to pay for a mobile game, notes The Nielsen Company in a report. Apple iOS and Android continue to be the top OS platforms when it comes to mobile gaming, although Windows Phone 7 users are most likely to pull the trigger and download a mobile game, Nielsen points out.
In fact, Mobile app downloads are expected to skyrocket from forecast to soar from 10.7 billion in 2010 to 182.7 billion in 2015, according to International Data Corp. (IDC).
Our 2011 Holiday Buyer’s Guide will spotlight the best and brightest in gaming software and hardware this season, noting which products are sure-fire winners. This season, it’s all about the game and we’ve got you covered.
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