Asus ZenFone Zoom Combines Point-and-Shoot with Android Smartphone

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Smartphone photography gets a welcome boost the impending arrival of the Asus ZenFone Zoom, which features 3x optical zoom. A 10-element HOYA lens array results in a molded-glass lens system ASUS is touting as a word first, because it enables and optical zoom without the big lens bulge.

The Android smartphone turned point-and-shoot camera was first announced at CES 2015, again shown off at IFA in September, and is finally ready to launch, following a redebut at CES 2016.

The camera comes with a 13-megapixel Panasonic SmartFSI sensor that also enables optical image stabilization. Laser autofocus offers point and shoot capacity at speeds of 0.03 seconds. Additional functionality and ease of handling are aided by dedicated buttons for snapping still shots, video, and zoom.

Asus packed numerous camera modes and auto configuration. Super Resolution mode captures images in 4x clarity by combining four 13MP snapshots into a single image, which ASUS says provides the equivalent of 52MP. Manual modes include exposure, ISO, and white balance. The camera comes with a built-in dual-LED flash.

The ZenFone Zoom has a 5.5-inch IPS touchscreen display with Full HD (1920×1080) resolution, made of Corning Gorilla Glass 4. The battery is a fixed 3000mAh that ASUS says can be charged from zero to 60 percent in less than 40 minutes.

Under the smartphone’s 5mm metallic unibody lives a quad-core Intel Atom processor, with options available for Z3590 (two cores at 2.5Ghz) or Z3580 (two cores at 2.3Ghz). 4GB of LPDDR3 RAM should keep things humming. Internal storage is 64GB, which can be expanded up to 128GB with micro SD. The smartphone ships with Android 5.0 and comes with ASUS’s ZenUI Android skin.

The ASUS ZenFone Zoom is scheduled for U.S. availability in early February at a price of $399.


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