ASUS netbook wins award before it’s even announced

by Reads (6,219)

ASUS is taking a backwards approach with its latest netbook release. Conventional thinking has it that you first release a product before you can rightly expect it to win an award. Not so with the ASUS Eee PC 1218, an unannounced netbook that won a Red Dot product design award.

Despite submitting the Eee PC 1218 for an award, ASUS has not released any information about this netbook (and we asked). Judging from the model number, we’d wager it features a 12-inch screen. And from the images and description here, we can conclude it will boast a brushed aluminum chassis and a simple, understated design. It’s a departure from the company’s current 12-inch netbook, the Eee PC 1201, which uses a plastic chassis. It also appears to be one of the company’s thinnest netbooks. The Eee PC 1218’s clean looks are aided in part by a design choice to move all the video and data ports to the back edge of the netbook. While it may be somewhat inconvenient to access a rear-mounted USB port, the benefit is that the sides and front are kept clean.

Via Netbooked

 

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