Advanced Micro Devices (AMD) today introduced its 64-bit mobile processor, the AMD Turion 64, into the processor marketplace to do battle with the highly successful Intel Pentium M family of mobile processors. The Turion is based on the successful desktop processor AMD64 architecture.
With the older Athlon and Sempron mobile processor brands AMD sold less than 9 percent of all notebook computer microprocessors last year. Intel, the world’s largest chip maker, has a commanding 86 percent market share of notebook processors. Since sales of notebook PCs are growing faster than desktop PC sales, AMD has a lot of interest in stoking its sales of mobile processors.
We already know that AMD is going to undercut the prices of current Intel Pentium M processors with its Turion line, which is one of their strategies for beating Intel. However, we have no benchmarks or performance measurements to show how the Turion processors actually stack up performance wise against competing Intel chips, nor do we know exactly what the battery life expectations will be with AMD 64 Turion processors. If Turion processors can both cost less and outperform Intel Pentium M processors in terms of notebooks speed and battery life, then that’s going to give Intel some serious competition. But if Pentium M chips prove better overall, then it’s likely consumers will still be willing to pay more for the Intel brand of processors.
Fujitsu-Siemens, Acer, Averatec, Asus, MSI and BenQ are some of the major manufacturers that will be releasing notebooks featuring the AMD Turion processor. Notebooks carrying the processor should become available by the end of March. Acer will likely be one of the first to market with the Turion, but there is no indication as to which notebook line Acer will place the processor in.
Availability and Naming Convention Of Turions
AMD Turion 64 mobile technology models ML-37 (2.0 GHz, 1MB Cache, 35 Watts), ML-34 (1.8 GHz, 1MB cache, 35 Watts), ML-32 (1.8 GHz, 512KB cache, 35 Watts), ML-30 (1.6 GHz, 1MB Cache, 35 Watts), MT-34 (1.8GHz, 1MB Cache, 25 Watts), MT-32 (1.8GHz, 512KB Cache, 25 Watts), and MT-30 (1.6GHz, 1MB cache, 25 Watts) are available immediately worldwide, but as stated before, it will be 2 – 3 weeks before we actually see a notebook available with any AMD Turion processor.
The AMD Turion 64 mobile technology uses a new series of model numbers designed to provide a simple designation of both relative performance and degree of mobility within the processor family. The two letters of this model number indicate processor class, with the second letter designating increasing degree of mobility, as measured by power consumption (the lower the power consumption, the higher the mobility and lower the heat generated). As the second letter approaches the end of the alphabet, “higher” letters indicate greater mobility. The numbers indicate relative performance within the processor class. Higher numbers indicate higher relative performance among the AMD Turion 64 mobile technology family.
Right now the two Turion’s available will be ML and MT. The ML maximum power consumption ceiling is 35 watts while the MT maximum power consumption is 25 watts. Standard AMD desktop chips have 90 watt power consumption ceilings, the Intel Pentium M line maxes out at a 27 watt power consumption ceiling.
AMD Turion 64 mobile technology models ML-37 (2.0 GHz, 1MB Cache), ML-34 (1.8 GHz, 1MB cache), ML-32 (1.8 GHz, 512KB cache), ML-30 (1.6 GHz, 1MB Cache), MT-34 (1.8GHz, 1MB Cache), MT-32 (1.8GHz, 512KB Cache), and MT-30 (1.6GHz, 1MB cache) are priced at $354, $263, $220, $184, $268, $225 and $189 respectively, in 1,000-unit quantities. For pricing details visit: http://www.amd.com/pricing.